As part of a wider formula 1 themed incentive… where everything from the teaser campaign to the prize-pack was created by Gusto with F1 in mind. This prize was for a group of 10 to go to their closest test-track and have a day driving ‘cars of millionaires’ this day saw 10 grown men reverted to school boy excitement when given the opportunity to drive Ferraris, Lamborghinis, Porsches and more.